During the pandemic, we needed a little magic more than ever, so we wrote an original song about the joy of sending and receiving cards and presents during the holidays with Amy Millan and Evan Cranley from Stars.
We also created a series called Behind the Magic, so that our audience could get better acquainted with the troupe of carolling mailboxes (a.k.a. Superstamp) that made it all possible. The main takeaway? In a world where mailboxes can talk, they just don’t stop.
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Little Black Book
AdForum’s Best Ad of the Day and Best Ads of the Week
Muse by Clio
Strategy
The CW: Greatest Holiday Commercials Countdown
Glossy Inc.
Awards
2021 New York Festivals Shortlist Film Craft: Best Original Music
2021 Idéa Silver Music
2021 Idéa Silver Artistic Direction
2021 Idéa Silver Photo Direction
2021 Idéa Silver Realization
What do dachshunds, kitchen showers, and flat tires all have in common? Money. Thankfully Canada Post is launching an accessible loan to help with all of life’s unexpected moments. Introducing the Canada Post MyMoney Loan, delivered with TD.
In Canada, more than 30,000 foster kids are stuck in temporary government care. It’s a heartbreaking statistic that Until The Last Child (UTLC) is fighting to change. But to do so, they need corporate Canada’s support. To get the word out, we borrowed ads because we couldn’t afford our own and sent them to each brand’s CEO. The project was a success and UTLC is in talks with 29% of the brands we contacted.
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Contagious Magazine
After its initial success, Until The Last Child wanted to contact more brands, so we simplified our idea and sent personalized postcards to as many CEOs as possible.
Tales of Triumph celebrates small businesses who overcame the odds. These are their success stories.
Awards
2023 Marketing Awards Shortlist
It’s Time to Toyota is an ongoing national campaign. And these are radio spots.
Getting the latest phone for less is something to get excited about. When we found out that flamingos do a dance to stir up food in the water, they were the perfect fit.
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Stimulant (“TELUS’ Toe-Tapping Spot Is Advertising Gold”)
Voted 3rd best TELUS spot of all time
It’s a case of beer. It’s a bag toss game. It’s both! We combined two awesome things to create the Sleeman Bag Toss Hack Pack.
Traditional draught beer is great! Unless you’re tossing it to a friend, putting it in a cooler, or stacking it in a fridge. In which case, it’s not that great. Try a can or bottle of Sleeman Original Draught instead.
Getting people to follow process isn’t always easy, so this past April Fools’ Day The&Partnership sent out a friendly refresher disguised as a new, easier way to resource creatives for projects.
Over the year, we all spend a lot of time at the office, and sometimes being home for Christmas can be a bit of an... adjustment. So, we recorded soothing office soundscapes to ease everyone into the holidays! Sit back and let the quiet chaos consume you.
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EASE INTO HOLIDAY MODE
It’s Christmas morning, it’s 9:00 a.m., and it’s time to set the mood. But something is missing. Your phone isn’t ringing, your inbox is empty, and there are no fires to put out. We get it. It’s been a while since you’ve spent this much time away from the office. No need to panic. We’ve captured the essence of agency life in soundscapes, so you can indulge in office ambiance at home. What are you waiting for?
TRACKS
Office Ambiance
Ups and Downs
Keyboard Classics
MAX ROI
Toner Tunage
Bathroom Break
TESTIMONIALS
★★★★☆
”Now I can listen to work at work… when I get back to work.”
– Intern
★★☆☆☆
“I expected more from this.”
– Creative Director
★★★★★
”Lorem ipsum dolor sit amet, consectetur adipiscing elit.”
– Name Goes Here
★☆☆☆☆
“I did not appreciate being recorded in the bathroom.”
– Anonymous
When things don’t go according to plan, Manulife CoverMe has you covered with travel and health insurance.
Toronto Public Health had free condoms for teens, but very few teens knew about it. We needed a fresh approach to make them aware. The solution was “Life in the Bowl,” an animated mini-sitcom that imagined the secret lives of free condoms, waiting to be picked from the bowl.
Awards
2018 ADCC Gold Branded Content
2018 Applied Arts Craft
At Canada Post, delivering for Canadians is in their nature. In fact, most of the time letters, packages, and more just appear without anyone ever having noticed – just like magic.
Recently, they decided to deliver even more for Canadians in new ways and they needed a brand anthem to let the world know, so we created an original song to tell their story.